Disclosure: Some of the links in this article may be affiliate links, which can provide compensation to me at no cost to you if you decide to purchase a paid plan. We review these products after doing a lot of research, we check all features and recommend the best products only.

Of course, being a blogger or marketers, we want our blogs to get ranked on Google. Right?

And SurferSEO helps us out in doing so by fetching out the common pattern of the ranked blogs for a specific keyword.

But to use SurferSEO, we have to invest a heavy amount, which is the major reason to look for SurferSEO alternatives.

I am sure I am right.

In general, SurferSeo comes up with five in-hand tools to keep us attentive with our on-page Seo analytics. Those tools are:          

  • Content Editor
  • SERP Analyzer          
  • SEO Audit         
  • Keyword Surfer
  • Keyword Research

These tools are undoubtedly impressive, but to use such tools, you have to be prepared to open your wallet wide, as this cutting-edge tool comes with a hefty price tag.

If I talk about SurferSEO's cheapest plan, it comes up at $39/month, which allows you to craft only 39 articles per year. So if you are writing one article daily, you are forced to upgrade your subscription. The upgraded plans also come with the limitations of articles per year.

So, if you're committed to writing one article daily, prepare for a jaw-dropping cost that will leave your budget gasping for air!”


To save money, follow my journey of exploring some cheaper SurferSEO alternatives that are the best in features.

So, here, I have jotted down some of the best SurferSEO alternatives in the town to save you money and cover your requirements.

It is a great deal. Am I correct?

If yes, let's not waste time and move on to the SurferSEO alternatives.

9 Best Surfer SEO Alternatives for Content Optimization in 2023

  • Neuron Writer – Neuron Writer is a more affordable Surfer SEO alternative, making it a good option for smaller businesses or individuals on a budget.
  • Frase – Frase is a perfect solution for solo writers requiring various features to facilitate their ideas and writeups.
  • Clearscope – Clearscope is a powerful SEO tool that analyzes search result pages for a specific keyword to suggest ways to optimize content for better ranking.
  • MarketMuse – MarketMuse is a more sophisticated content optimization tool designed for bigger teams with a lot of content to manage. 
  • Content Harmony – Content Harmony can be used by SEO professionals, content writers, and digital marketers as an alternative to Surfer SEO.
  • WriterZen – WriterZen is an affordable tool for content optimization and keyword research.
  • PageOptimizer – PageOptimizer Pro helps improve the ranking of web content in search engines, making it suitable for all content publishers.
  • SEMrush – SEMrush offers a comprehensive view of a website's SEO performance, including competitor analysis and industry trends.
  • Dashword – Dashword is a great alternative to Surfer SEO that allows you to create engaging and optimized content for your e-commerce business quickly.

1. Neuron Writer

Neuron Writer is a content optimization tool that can be considered an alternative to Surfer SEO. It provides real-time suggestions and recommendations to improve the quality of your content. It also increases the chance of ranking higher on search engine results pages.

Neuron Writer uses artificial intelligence and natural language processing  (NLP) to analyze your content and provide suggestions for improvement. 

It also provides data-driven insights into the keywords, topics, and subtopics that are most relevant to your content. It also helps you optimize them for better results.

One of the standout features of Neuron Writer is its ability to provide suggestions for content structure and organization. Thereby helping you create a more engaging and reader-friendly piece of content. 

It also offers a collaborative workspace where you can work with your team and share feedback on content optimization.

While Neuron Writer may not have as many features as Surfer SEO, it offers a more user-friendly interface. It is more affordable, making it a good option for smaller businesses or individuals on a budget.


  • Starts with one keyword
  • Creates a document draft
  • Competitor’s analysis
  • Performs optimization with semantical SEO
  • Advanced AI templates
  • Clean UI/UX
  • Search console integration


  • Require Gold plan to use all features
  • No WordPress plugin
  • No Chrome extension to improve the content

Neuron Writer Vs. SurferSEO

Neuron Writer SurferSEO
Supports lesser software integrationsSupports more software integrations
Support more languagesSupport lesser languages
Offers 24/7 customer supportOffers 24/7 customer support
Offers free trial of 30 daysOffers free trial of 7 days
Easy techniques for scheduling & optimizing contentA bit difficult
Neuron Writer Vs. SurferSEO

Neuron Writer is an affordable Surfer Seo alternative. With its minimal features, it is a perfect option for small businesses

Pricing Plan

Bronze: 19 Euros per month
Silver: 47 Euros per month
Gold: 57 Euros per month 

2. Frase

Frase is an optimization tool that helps writers to create content that will be more visible to their target audience. It uses AI to guide users through the writing process, from creating an optimized brief to suggesting words to include in the content. 

Similar to Surfer SEO, Frase generates a SERP overview, recommends content length, and identifies keywords to include in the content. 

Frase's AI can also suggest content topics based on previously created content to help with the content planning. Frase is a cheaper option and is better suited for longer-form content.

Frase provides unlimited reports on the Team plan. Even the basic plan includes 30 reports, which would cost $115 with SurferSEO. 

Additionally, Frase has an AI writer tool for an additional $35, which SurferSEO achieves through integration with Jasper.ai, but the combined cost could be much higher. 

Frase also has a low-priced plan ($14.99) for solo users, including 7 documents per month, which should be sufficient for most bloggers and writers. 

However, unlike SurferSEO, Frase does not have a content planner feature.


  • Content brief builder
  • Content optimization tool
  • Blog analytics evaluation option
  • Optional AI writer addon


  • Lack data accuracy
  • Limited customization support for content briefing
  • Lesser engaged community

Frase Vs. SurferSEO

Frase SurferSEO
AI content creation is goodThe content editing tool is good
Lower cost per documentCosts are higher per document
Less customizable content briefsSupports collaboration features
Built-in AI writing assistantRequire improvements in  AI-powered outline builder
Lesser engaged communityMore engaged community
Lesser accurate dataBetter data accuracy
Offers a variety of features for writing contentLimited features for writing content
Frase Vs. SurferSEO

Frase is a perfect solution for solo writers requiring various features to facilitate their ideas and writeups. If you are looking for a cheaper and better solution, Frase can work well. Hence, Frase is a better Surfer Seo alternative.

Pricing Plan

Solo: $14.99/month
Basic: $44.99/month
Team: $114.99/month

3. Clearscope

Clearscope is a powerful SEO tool that analyzes search result pages for a specific keyword to suggest ways to optimize content for better ranking. 

It lists relevant keywords and assigns them weight based on their importance. It also grades your content based on readability and word count. In this, an A++ score indicates a high likelihood of ranking for your target keyword. 

Although Clearscope is more expensive than Surfer SEO, it offers features like integration with WordPress and Google Docs. Its straightforward approach to content optimization is an advantage. 

Its WordPress plugin and Google Docs extension are available on all plans, which may improve the workflow for WordPress users.


  • Easy-to-use integrations
  • Simpler and user-friendly
  • Lists relevant keywords


  • Expensive
  • Limited features

Clearscope Vs. SurferSEO

A content editor is simple and clean, with limited featuresIt has better data accuracy and other features
A better choice, those who love the simplicity and user-friendly featuresa Better choice for marketing agencies
Limited collaboration featuresBetter collaboration features
Customer support and onboarding are excellentCustomer support is good
Clearscope Vs. SurferSEO

If you are looking for a cheaper SEO optimization tool, you must go with SurferSEO.  However, with some features, Clearscope works well as a Surfer SEO alternative.

Pricing Plan

Essentials: $170/month
Business: Customized plan
Enterprise: Customized plan

4. MarketMuse

MarketMuse is a content optimization tool that focuses on content research and planning. It offers unique features such as Inventory. This feature is only available on premium plans and is designed for medium-to-large teams. 

The inventory provides advanced content planning and strategy capabilities but comes at a higher price point of $999.

MarketMuse is a more polished product suitable for teams with a lot of content to manage. However, its higher price point makes SurferSEO a safer bet for low-budget holders.

Its Inventory feature is a step up in terms of content strategy & planning. But it's only available on the premium plan that costs $999 per month. 

On the other hand, SurferSEO has a substantially lower starting price, making it a safer bet for most smaller budgets. MarketMuse is a more polished product, while SurferSEO is more accessible to individuals and smaller teams.

MarketMuse can be a little less intuitive to start with than SurferSEO and some other tools.


  • Automates content audit
  • Prioritize the right content faster
  • Cluster creation and analysis
  • Content planning
  • Competitive content analysis
  • Keyword research
  • Content briefing
  • Content optimization


  • Less intuitive
  • Expensive

MarketMuse Vs. SurferSEO

Offer personalized recommendations & difficulty scoresNo such features are available
Personalized content metricNo such feature is available
Do not provides SERP-based backlink suggestionsProvides SERP-based backlink suggestions 
Contains content inventoryDo not contain a content inventory 
Automatically import content into the editorNot available
AI-powered NLP analysis available AI-powered NLP analysis available only with premium plans
Content briefs can only be sharedShareable editor link
Image & heading suggestions are not availableGives Image & heading suggestions
Suggest site-level content gapsDo not Suggest site-level content gaps
MarketMuse Vs. SurferSEO

MarketMuse is a more sophisticated content optimization tool designed for bigger teams with a lot of content to manage. Hence, you can opt for MarketMuse as the best Surfer SEO alternative.

Pricing Plan

Free: $0
Standard: $149/month
Team: $399/month
Premium: custom

5. Content Harmony

While both Surfer SEO and Content Harmony provide content optimization tools, the main difference between the two is that Content Harmony offers a more comprehensive approach to content creation. 

Content Harmony especially focuses on creating a great content brief with proper research.

In addition to analyzing keywords, Content Harmony looks at a variety of data sources, such as questions asked on the web, authoritative sources to link to, internal link targets, visual content research, and search intent analysis. 

This allows writers and strategists to create high-quality content beyond simple keyword optimization. 

On the other hand, Surfer SEO primarily relies on keyword analysis and AI-driven content recommendations. 

Content Harmony provides a more robust workflow to build content briefs and offers a broader understanding of the topic for SEOs and writers.


  • Provides in-depth keyword analysis report
  • Seamless content brief builder
  • A great content optimization tool


  • No direct integration with AI writing tools
  • Do not support content management

Content Harmony Vs. SurferSEO

Content HarmonySurferSEO
Focuses on content briefing workflowFocuses on content editing
Follows a unique approach toward keyword difficultyFollows normal keyword strategy
Do not support direct integration with AI writing tools Supports direct integration with AI writing tools 
Content Harmony Vs. SurferSEO

Content Harmony can be used by SEO professionals, content writers, and digital marketers as a Surfer SEO alternative. It is a content optimization tool designed to help users create well-researched, high-quality content that ranks well in search engines.

Pricing Plan

Standard: $99/month
Pro: $299/month
Enterprise: customized plans

6. WriterZen

WriterZen is a versatile content SEO tool that offers various features. However, it is not as advanced as SurferSEO for content optimization. It is slightly behind other competitors for some of its other features.

WriterZen is a tool that offers comprehensive internal education for beginners. The platform provides a step-by-step guide that covers everything from content idea generation to completion.

WriterZen is an affordable tool that comes with several features, including bulk keyword research, content creation, and optimization.

One of WriterZen's key features is its topic discovery feature, which helps users find untapped topics and keywords to rank higher. 

Users can choose to display keyword clusters by search volume or relevance. Also, the relevancy of topics can be filtered by showing them closely, medium, and widely. WriterZen also offers visual representations of data, including mindmaps and charts.

The keyword research tool in WriterZen is powerful and includes unique features like Allintitle and KGR scores, which aren't found in dedicated tools like Semrush. These features help users find low-hanging fruit keywords that can be easily ranked. 

However, WriterZen doesn't have a Google Docs integration or WordPress plugin. This is a bit difficult to make seamless collaborations and workflows. 

Additionally, the platform doesn't currently offer AI writer features or integrations.


  • Contextual support
  • Competitive headlines
  • Cutting-edge metrics
  • Keyword cluster
  • Estimates revenue forecast
  • Utilize competitor keyword insights
  • Suggest NLP entities


  • Limited integration
  • AI writing features not available

WriterZen Vs. SurferSEO

WriterZenCollaborates with 3 and 10 members within the pro and business plans, respectively.
Analyses the top 10 competitive pages on GoogleAnalyses over 50 competitive pages on Google
In-built plagiarism checkerplagiarism checker
Collaborates via sharing content URLCollaborates with 3 and 10 members within the pro plan and business plan, respectively.
Built-in writing assistantIntegrates with Jasper AI for writing assistant feature
Offers a 7-day trial periodPaid plan
48 hours money-back guarantee7-day money-back guarantee
WriterZen Vs. SurferSEO

WriterZen is an affordable tool for content optimization and keyword research. Hence, if budget is your concern, WriterZen is a better Surfer SEO alternative.

Pricing Plan

Lite: $19/month
Plus: $79/month
Pro: $199/month
Ultra: $359/month

7. PageOptimizer Pro

PageOptimizer Pro (POP) is a popular SEO tool designed to help marketers optimize on-page SEO content. One of its key benefits is its flexibility, which gives you full command over the setup process. 

It works by picking your competitors and importing the best terms to ensure that the content you create is built for your audience. It is capable of working in all languages and alphabets. It is a great tool for everyone, regardless of language or location.

PageOptimizer Pro can integrate with the Chrome extension. This allows you to work wherever you need to and gives you the flexibility to optimize your content on the go. 

The tool offers flexible workflows that make your job easier, and you have the ability to customize and personalize your workflows to suit your needs.

PageOptimizer Pro offers a range of features to help you optimize your content. The features include Content Brief, where you can grade your content to see how much it's optimized.

The Content Editor is another standout feature, which tells you how changes will affect your page as you make them. This allows you to see how your changes will impact the overall optimization of your content.  This lets you make informed decisions about your content.

Advanced Mode is another feature that allows you to customize what you need. This feature gives you even more control over your content optimization process. This lets you fine-tune your content to ensure it meets your needs.


  • Support all languages and alphabets
  • Easy-to-use
  • Full control setup
  • POP content brief available
  • POP watchdog tracks SERP changes


  • No keyword research tool
  • It cannot optimize content during its creation.

PageOptimizerPro Vs. SurferSEO

PageOptimizerProAllows creating the white-label report
Can optimize only existing contentAllows optimization while creation
No keyword research toolHas keyword research tool
The simpler content optimization processOffers content planner tool
Comes up with “Done For You” service to optimize the contentNo such feature
Typical content optimization processComes up with a “Done For You” service to optimize the content
PageOptimizerPro Vs. SurferSEO

PageOptimizer Pro helps improve the ranking of web content in search engines, making it suitable for all content publishers. Users often experience quick ranking improvements after optimizing their web pages with this tool. Hence, PageOptimizer Pro works well as a Surfer SEO alternative.

Pricing Plan

Basic: $27/month
Premium: $38/month
Unlimited: $49/month

8. SEMrush Writing Assistant

SEMrush has a writing assistant that was recently added. It's an all-in-one suite for researching competitors and keywords, planning content, and optimizing it. 

However, it's expensive, with the starting price for a SEMrush plan that includes the content assistant at $229.95 per month.

SEMrush is a well-known all-in-one digital marketing tool that includes a writing assistant feature for content optimization. While it wasn't initially designed specifically for content optimization, it still does an excellent job. 

It offers a Google Docs add-on, making it a convenient tool for those who prefer an all-in-one suite. However, its pricing can be quite steep, with the starting plan that includes the content assistant (Guru plan) starting at $229.95 monthly. 

Overall, SEMrush is a robust digital marketing tool with a content optimization feature that can be a good alternative to SurferSEO.

Surfer SEO specializes in on-page SEO analysis, while SEMrush covers both on-page and off-page SEO. Surfer SEO provides detailed recommendations for optimizing individual pages. 


  • Built SEO Reports quickly
  • Organic traffic analysis of competitors
  • Gives Google SERP SEO Alerts on a daily basis
  • Backlink analytics
  • Technical site audit


  • SERP analysis of local SEO only
  • Sometimes data reporting is one day delayed
  • Uneven PPC keyword volume
  • Semrush sensor

SEMrush Vs. SurferSEO

Perfect for market research and SEO tasksReliable and Versatile SEO tool
Easy to deployBit difficult to deploy
Best for social marketing management Best for SEO tools market
Lacks in integration and deploymentComparatively better in integration & deployment 
On-page and Off-page SEOOn-page SEO only
SEMrush Vs. SurferSEO

SEMrush offers a comprehensive view of a website's SEO performance, including competitor analysis and industry trends. The choice among the two will depend on specific requirements and preferences, but both offer free trials for testing. You can try it once for free to check the features as a Surfer SEO alternative

Pricing Plan

Pro: $119.95/month
Guru: $229.95/month
Business: $449.95/month

9. Dashword

Dashword is a great alternative to Surfer SEO that allows you to create engaging and optimized content for your e-commerce business quickly. With its Content Brief Builder feature, you can generate detailed briefs in minutes. It provides you with content ideas and competitor insights. 

Dashword's content optimization tool gives you real-time feedback and grading as you write your article. It helps you to fine-tune your content to perfection. 

With its Content Monitoring feature, you can keep track of how your content is performing and whether updates are needed. 

Dashword's newest feature is an AI writer, which offers an easy one-click introduction generator. It is an excellent tool for those who are not SEO experts.  However, it has fewer features, metrics, and recommendations, making it easier to focus on the essentials. 

Additionally, Dashword offers multiple user seats on all plans, which is beneficial for teams. Other tools, such as Surfer or Frase require upgrading to higher tiers or paying extra per seat.


  • Create briefs quickly
  • Optimize content to make it publish-ready
  • Tracks Underperforming pages
  • Weekly creates new keyword reports
  • Consistently gives traffic alerts


  • May result in a loss of originality and creativity.

Dashword Vs. SurferSEO

Uses NLP by defaultDo not use NLP by default
Dashword uses Ahref for keyword researchSurfer’s keyword research is not enough
Offers actionable dataSometimes generates irrelevant data
Simple & functional content editorShows variations of keywords which makes it irrelevant
Dashword Vs. SurferSEO

Pricing Plan

Startup: $99/month
Business: $349/month

Frequently Asked Questions on SurferSeo Alternatives?

Both Frase and SurferSEO are great tools for content optimization and SEO. Finding the better one will depend on your specific needs and preferences. It's recommended to try out both tools and see which one works best for you.

SurferSEO is worth it for businesses looking to improve their website's SEO performance and rank higher on search engine results pages. Its advanced features, such as content optimization, keyword research, and SERP analysis, can provide valuable insights and help businesses create optimized content that ranks higher and attracts more traffic.

SurferSEO does not offer a free version or a free trial but a 7-day money-back guarantee on all plans.

PPC ads are an excellent option for quickly driving traffic to your website, as you can immediately place ads in front of potential customers. However, these ads can become expensive over time, and once you stop paying for them, your traffic will drop off.

Conversely, SEO can take longer to see results but can impact your website's online visibility. Personalizing your website for search engines can attract organic traffic for free over time. A well-rounded strategy would be to invest in SEO and PPC, as they can complement each other and help you achieve your short-term and long-term business goals.

Which Surfer SEO Alternatives in 2023 would you choose as your Content Optimization Software?

With this, you are all set to go!

There are several excellent Surfer SEO alternatives to choose from in 2023. 

Whether you prefer the comprehensive features of Frase, the user-friendly interface of Dashword, or the affordable pricing of PageOptimizer Pro, each tool offers unique benefits to help you optimize your content and improve your SEO. 

By exploring these options and finding the best fit for your needs, you can take your content game to the next level and drive more traffic to your website in the coming year.

Happy SEO Journey ahead!

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